Marketing Management

Marketing works best when it's managed like any other part of the business. We plan it, run it, coordinate the specialists and report on what's working.

Discuss this service

Two people reviewing printed marketing proofs and colour swatches

Overview

Marketing Management for Local & Small Businesses

Many owners have tried a little of everything: a social media freelancer, a website that never got finished, ads that may or may not have worked. The missing piece is usually management — someone who owns the plan and holds every vendor accountable.

We build a practical marketing plan tied to your business goals, keep your Google Business Profile, website and reviews in good order, coordinate designers and ad specialists, and send a monthly report that connects marketing activity to calls, leads and sales.

What’s included

The work, itemised.

Every engagement is scoped to your business. These are the pieces we most often manage as part of Marketing Management.

Annual marketing plan and monthly content calendar
Google Business Profile and local listing management
Website updates and coordination with developers
Vendor management for design, ads and social
Email newsletter and customer follow-up campaigns
Monthly results report tied to leads and sales

Is this you?

Signs it’s time.

If two or more of these sound familiar, this is probably where we’d start.

You've paid for marketing but can't tell what worked

Your online listings are outdated or inconsistent

Marketing happens only when business slows down

You manage three freelancers and none of them talk

Questions

Common questions.

Are you an advertising agency?

We manage your marketing end to end and coordinate specialists when needed, but our focus is results and accountability, not big creative retainers.

Do you run social media?

We plan and manage it, and either run it directly or coordinate a vetted specialist depending on your needs and budget.

How do you measure results?

We track calls, form leads, bookings and revenue by source wherever possible, and report it monthly in plain language.

Often paired with

Process & Systems DesignWritten processes, the right software and sensible automation — so good work happens the same way every time, whoever is doing it.Service 07 →Vendor & Contract ManagementEvery vendor, lease and subscription in one place — reviewed, renewed on purpose and negotiated so you stop paying for what you don't use.Service 08 →Executive & Administrative SupportCalendar, inbox triage, correspondence and the follow-ups that keep relationships warm — dependable support for the owner's desk.Service 09 →

Next step

Let’s put the pieces in place.

Start with a free 30-minute conversation. We’ll listen, ask good questions and tell you honestly where we can help.

Book a free consultation